How to Create a Cash Flow Surge!
Every business needs a cash flow surge! What is a cash flow surge and how do you experience one? A Cash Flow Surge is a strategy that provides you with a sudden boost of revenue to help you generate a large sum of money quickly to improve overall cash flow. To experience a cash […]
Read More3 Simple Mistakes Your Spa Reception Makes that are Driving Away Guests and Profits
When was the last time you called a spa, and experienced their reception department? Too often many spa leaders overlook the impact of their reception and reservation on their bottom line. Spas are losing new guests and missing out on sales because their R&R are not delivering a great guest experience. Here are three simple […]
Read MoreMake Your Spa Website Work For You, Part 2
In the last business blog, we talked about the first three best practices to turn your spa website into a revenue-generating website. On this post, we will discuss the next three strategies so your spa website is a powerful tool to bring in new guests, increase your capacity and retention rates, and get to that level […]
Read MoreMake Your Spa Website Work For You, Part 1
Is your spa website getting you a piece of that $15+ billion US spa market? Do you know how much revenue it has brought you since launching it? Here are three of the six spa website best practices to implement to turn your spa website into an income-generating tool: 1. More than an online brochure […]
Read MoreHow Well Do You Know Your Spa’s Guest Experience?
Did you know? About eight in 10 American adults read online reviews before they buy anything. This is true for all age groups surveyed by YouGov in 2014. Consumers read online reviews to make sure What they’re buying is good (79%) The product or service works (61%) They don’t get ripped off (53%) For your […]
Read MoreHow to Establish Trust at First Sight with Your Spa Guests
Have you ever wondered what kind of impression your spa is making when a new guest enters your doors? Consider this: your spa reception is a major profit center, and the receptionist is going to be the first person that a guest will encounter. Is that person going to help increase your revenue or harm […]
Read More4 Sales Strategies to Increase Your Spa Profits
When your spa team thinks of sales, something terrible comes to mind. Let’s face it: No one really likes to sell. Your team would rather provide a great spa experience. Selling is for the brave. If you want stellar spa growth rates year after year, you need to focus on sales. No sales means no […]
Read MoreThe Secret to Increasing Your Spa Sales Without Selling Anything
Fact: It costs you five times more to acquire a new client than to keep existing ones who are already buying products and treatments from your spa. You get more sales from these established relationships, too. There is a wealth of potential for more retail sales and upgrade opportunities in these relationships by discovering your […]
Read MoreLaunch Your YouTube Channel!
Video is a great way to market your business! As a spa, you have many opportunities to get the video camera out and document what you do. Here are some examples of what you can film and post on your YouTube Channel: • Film your spa treatments. • Before and after treatment results. • You […]
Read MoreHost a Holiday Event
Events are great to generate buzz, increase revenue, gain new clients, and recognize your loyal ones. Ideally, you want to host your event prior to Thanksgiving. But if you can’t, you want to do it at the beginning of December before everyone gets really busy and then you […]
Read MoreMake Your Spa Social Media Work For You!
Social media is all about engagement, adding value, and offering valuable information. Do your current efforts reflect that? If not, you may want to reconsider your approach and your social media marketing efforts. Here are a few social media strategies for the Holiday Season. Try them and turn your […]
Read MoreDon’t Miss Out on November Madness!
November Madness is here! Are you getting prepared for Black Friday, Small Business Saturday, and Cyber Monday? Make the most of this exciting time of year and watch your sales soar! Spa gift cards are a popular idea! They are easy, fun, and who doesn’t want a day at the spa from Santa? Create a […]
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