Happy September
Labor Day is almost upon us and it got me thinking about how hard most people labor; we work and work, we live, do our best, and then based on the decisions, we make our lives unfold.
We are always making decisions; we make hundreds, even thousands of them daily. Some are difficult to make, and some are easier. Craig, my videographer/producer, my friend for 30 years, the father of my son, made a decision not to get vaccinated not due to political reasons, simply he did not do it.
Last month Craig caught Covid: he was in the hospital for two weeks, and sadly he did not recover. He went to his eternal life on August 14th. One small decision made a difference between him going to his eternal life at a young age instead of carrying on with his life as a human here on earth with us. Our hearts are broken, and we miss him every day!
What decision have you made regarding your vaccination? If you have not received your vaccine, please do so today. Craig was very healthy, and he did not recover. His brother, Tim also caught COVID and passed away August 30. Please I urge you get vaccinated so you can protect yourself, your family, friends and stay healthy.
I made a decision to film this newsletter even though I did not want to, and it’s very difficult for me to be in the studio without Craig. He helped me do my first video 10 years ago, and this is the first newsletter I am filming without him. I made a decision to do it because Craig would have said “you need to share your knowledge many people are counting on you”.
Your prayers for Craig are most appreciated. He will always be in our hearts.
Six Treatment Menu Principles To Help Consumers Choose YOU!
Like any medical spa and or spa, the treatments and products you offer are there due to your decisions. You decided whether to offer weight loss, injectables, IV therapy, hormone replacement, body contour, facials, massages, and so on… You also made a decision to place your treatment menu on your website and in a brochure to inform consumers of what you offer.
The consumers are deciding whether or not they want to experience these medical aesthetic treatments from you, based on how you describe the treatments, how you present them, your image, style, your words, your message, and the proof of the results they produce.
Your medical aesthetic treatment menu is a key marketing and sales tool. It must entice consumers and expedite the decision-making process. Your menu can also differentiate your business from the competition. It allows you to feature and describe your medspa treatments. You can share a client’s results, thus proving your treatments are effective and enticing. Your menu must help consumers make a decision that “you are the only choice” to reserve treatments and purchase your products.
Member Spotlight
Congratulations to Monica & Cary Fourman They are introducing a new medical spa menu to complete
Circles of Wellness is now a Day Spa, Salon, and Medical Spa serving the World Golf Village in St. Augustine, FL.
We are so proud of your expansion and wish you continue success!
Product of the Month Is Your Medical Aesthetics’ Menu Helping You Grow Your Business?
Your medical aesthetics’ menu is a great marketing and sales tool when it’s created correctly. It takes a lot of planning, writing, and designing to publish a winning menu. That is why I created this program to help you with a step-by-step process to succeed with this big undertaking.
Introducing…
On this video you will discover:
This step-by-step program will help you create a great menu, one you will be proud of and one that will help you market and sell your spa and medspa products and treatments.
Watch the latest interview with Aliesh Pierce.
Do you want to be on the Meet the Experts show? If so, go to MeetTheExperts.com and apply!
Looking For Some Inspiration?
Visit the InSPAration Management YouTube channel and get inspired! Subscribe and receive the “Dori Talks” and the “Meet the Experts” notices as we publish, so you can continue to grow your medical aesthetics business!
Medspa Business Educational Events
Brewing Brilliance Assessing & Improving your Menu
September 7th at 2pm Eastern
Recipes For Success Team Communication & Success
September 1st at 3pm Eastern
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