How skilled are your spa managers and leads? Have they gone through spa management training? If not, read 11 Spa Management Essentials below and guide your team towards success!
1. Defining The Manager’s Role
You promoted someone to spa manager or department lead, now what? The first step is to define their role. What are their new responsibilities, how will you measure their efforts, what are their goals? You must give a concise position description, so there is clarity and understanding on expectations.
2. Establishing a Solid Spa Management Foundation
Now it’s their turn to start managing. They need to establish a solid foundation. Create their department mission, vision, values, goals, and structure. They need to have a success plan and begin developing the team. If your spa has a department manual, great! If not, you should. It’s a great training tool to help managers produce the results you seek.
3. Team Management & Communication
Management starts by getting to know the team and how to best communicate with each member. The new manager must conduct a team S.W.O.T. analysis and discover who is on the team. Are they A, B, or C players? A manager is responsible for the team’s performance. To ensure their success, the manager must know the ins and outs on how to help each team member excel. In addition, the manager must establish communication methods while realizing the importance of documenting events to keep the business safe and out of legal trouble.
4. Conducting Productive Team Meetings
Conducting a productive team meeting is no small task; it takes preparation, planning the agenda, opening and closing strategies, clear message delivery, and motivation to positively influence the spa team to take action. The new manager must discover the dos and don’ts of how to conduct a productive team meeting. If meetings are not well planned, the manager will lose respect and trust. No one will want to attend future meetings.
5. Coaching The Team
Coaching is a big part of being a spa manager. It’s probably the most difficult thing to learn. Becoming a great coach takes a lot of education, practice, skill, and experience. The coach must prepare for coaching sessions, and be ready for obstacles that could potentially surface during the session.
6. Training the Team
Team training is everything!! A manager must have a training curriculum for technical skills and spa business. This is often missing from most spas. In many spas, training consists of having a product vendor conduct training about their products. Training must extend far beyond that. Becoming a great trainer takes skill, practice, and confidence.
7. Building a High Performance Spa Team
To build a high performance spa team, a spa manager will have to learn how to recruit, interview, and hire the right person. To position new hires for success, it means doing a proper new hire orientation and training new hires on how to succeed as a member of your team.
8. Managing Spa Team Communication
Spa managers are sometimes in a position where they must have difficult conversations with an employee. These types of conversations must be handled carefully with the right tone, message, and body language. Managing conflict and drama, dealing with negative attitudes, managing gossip or reprimand are not easy tasks. They all require training.
9. Motivating The Spa Team
It’s the Spa manager’s responsibility to ensure the team is focused, motivated, and producing positive results. The manager must know how to give constructive suggestions, offer empowering opportunities, and be a positive force. A great spa manager is one that provides frequent feedback, while challenging the team to stretch, achieve, and exceed.
10. Successful Spa Management Habits
Developing healthy business habits is a must for all managers. Some of those healthy habits should include conducting monthly performance reviews, coaching and mentoring the team, conducting positive meetings, while continually reaching or exceeding performance and guest satisfaction targets.
11. Understanding Spa Finances
To continue a manager’s growth, it is important to teach finance. Whether you have a day spa, medi spa, or resort spa a manager should manage the department’s budget, minimize product cost and team compensation expenses, while tapping into new revenue streams to maximize capacity and profits.
Imagine having a manager that is educated and performs all 11 Spa Management Essentials! How much more successful would your spa be?
Now, there is a program that will help you with your management training! InSPAration Management developed a spa management program for your managers and for your leads, it’s called Spa Management Essentials, it’s a new CoachMe Gold Series.